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Amazon Best Sellers Rank (BSR)
What is Amazon Best Sellers Rank (BSR)?
Amazon Best Sellers Rank (BSR) is a metric that indicates how a product is selling in the Amazon store compared to other products listed in the same category. BSR is a number that is assigned to each product in Amazon's catalog and is updated hourly based on sales data.
How is BSR calculated?
BSR is calculated using a complex algorithm that takes into account a number of factors, including:
- The number of units sold
- The sales velocity (how quickly a product is selling)
- The product's category and sub-category
- The product's price
- The product's reviews
BSR is a valuable metric for sellers because it can help them to identify products that are selling well and to track their own sales performance. Sellers can use BSR to make decisions about which products to promote, which products to price, and which products to discontinue.
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